Branding & Marketing (Elective)

Learning program topics related to the practice of architecture but not within the realm of health, safety, and welfare will receive LU|Elective credit.

BUILD SMART – Lessons on Growing a Global Architecture Firm with Patrick MacLeamy

How HOK Redefined Architecture: Innovation, Culture, and Growth

    WAIT! This content is restricted. Become a Gābl Media Member to get access.    Ready to Learn Without the Paperwork? You’ve got better things to do than fill out forms and upload screenshots. With Gābl Media, you get smarter learning, automatic reporting, and the freedom to focus on what matters most: staying sharp, staying licensed, and staying ahead. → Browse CE Courses→ Join Gābl Media How to Get AIA Continuing Education Credits the Smart Way: Frictionless, On-the-Go With Zero Paperwork   Wondering how to get AIA CE credits quickly and reliably? With Gābl Media, earning continuing education credit is seamless, automatic, and podcast-based — so you can learn while you listen and skip the forms. No paperwork. No follow-ups. Just listen, learn, and let us handle the rest. Most CE platforms feel like punishment. You listen, you quiz, you pass — and then you’re stuck uploading files, filling out forms, and hoping your credits show up where they’re supposed to. At Gābl Media, we eliminated the busywork. Our AIA-approved podcast courses are designed to fit your real life — and our automated tracking system does the rest. Related Topics, Questions and Answers: Need CE credits or guidance on LU|HSW tracking? Get the answers to the most searched continuing education questions for architects and design professionals — and learn how to earn CE credits fast, on the go, and with zero paperwork. Most platforms make you jump through hoops to report your continuing education — but we’ve eliminated all that. With Gābl Media, your AIA credits are automatically tracked and submitted for you, so you can focus on learning, not paperwork. No extra forms, no manual uploads, and no guessing whether your credits went through. Learn exactly how Gābl Media’s AIA credit system simplifies the entire CEU process from start to finish — and why architects across the country are making the switch. Free continuing education for architects. NCARB continuing education.  AIA continuing education. AIA continuing education courses free. Learn what continuing education means for architects. Understand local rules for continuing education credits. Explore how online continuing education works for architects. Find the best place to get online CE credits for architects. Discover the best online CE program for architects. Learn what AIA means in architecture. Understand what AIA certification means. See the benefits of AIA certification. Learn how to become AIA certified. Explore what AIA continuing education is. Understand what AIA continuing education credits are. Learn what an AIA Learning Unit (LU) is. Discover the types of AIA continuing education credits. Find out who can issue AIA continuing education credits. Learn the standards for AIA-approved CE providers. Understand the standards of AIA-approved CE programs. See how to get AIA course credits. Discover where to earn AIA credits. Review the AIA continuing education requirements.   Still have questions about how AIA credits work, what counts toward your license, or how CEUs are tracked and verified? We’ve put together a detailed breakdown that covers everything you need to know. For the most accurate, up-to-date insights on earning and reporting AIA continuing education credits, visit our complete guide to AIA credit requirements and course eligibility. Gābl Media is an official AIA continuing education credits provider (CE). Gābl Media is an official AIA For architects seeking official guidance on continuing education requirements, licensure standards, and professional resources, the American Institute of Architects’ official website offers a wealth of authoritative information. If you want to get the most accurate details straight from the horse’s mouth, there’s no better place to start than AIA itself.  

Build Your Brand – Brand Strategy and Identity for Creative Professionals with Jeff Echols

The Purpose-Driven Branding Journey: Unveiling Southwest Airlines’ Success

    WAIT! This content is restricted. Become a Gābl Media Member to get access.    Ready to Learn Without the Paperwork? You’ve got better things to do than fill out forms and upload screenshots. With Gābl Media, you get smarter learning, automatic reporting, and the freedom to focus on what matters most: staying sharp, staying licensed, and staying ahead. → Browse CE Courses→ Join Gābl Media How to Get AIA Continuing Education Credits the Smart Way: Frictionless, On-the-Go With Zero Paperwork   Wondering how to get AIA CE credits quickly and reliably? With Gābl Media, earning continuing education credit is seamless, automatic, and podcast-based — so you can learn while you listen and skip the forms. No paperwork. No follow-ups. Just listen, learn, and let us handle the rest. Most CE platforms feel like punishment. You listen, you quiz, you pass — and then you’re stuck uploading files, filling out forms, and hoping your credits show up where they’re supposed to. At Gābl Media, we eliminated the busywork. Our AIA-approved podcast courses are designed to fit your real life — and our automated tracking system does the rest. Related Topics, Questions and Answers: Need CE credits or guidance on LU|HSW tracking? Get the answers to the most searched continuing education questions for architects and design professionals — and learn how to earn CE credits fast, on the go, and with zero paperwork. Most platforms make you jump through hoops to report your continuing education — but we’ve eliminated all that. With Gābl Media, your AIA credits are automatically tracked and submitted for you, so you can focus on learning, not paperwork. No extra forms, no manual uploads, and no guessing whether your credits went through. Learn exactly how Gābl Media’s AIA credit system simplifies the entire CEU process from start to finish — and why architects across the country are making the switch. Free continuing education for architects. NCARB continuing education.  AIA continuing education. AIA continuing education courses free. Learn what continuing education means for architects. Understand local rules for continuing education credits. Explore how online continuing education works for architects. Find the best place to get online CE credits for architects. Discover the best online CE program for architects. Learn what AIA means in architecture. Understand what AIA certification means. See the benefits of AIA certification. Learn how to become AIA certified. Explore what AIA continuing education is. Understand what AIA continuing education credits are. Learn what an AIA Learning Unit (LU) is. Discover the types of AIA continuing education credits. Find out who can issue AIA continuing education credits. Learn the standards for AIA-approved CE providers. Understand the standards of AIA-approved CE programs. See how to get AIA course credits. Discover where to earn AIA credits. Review the AIA continuing education requirements.   Still have questions about how AIA credits work, what counts toward your license, or how CEUs are tracked and verified? We’ve put together a detailed breakdown that covers everything you need to know. For the most accurate, up-to-date insights on earning and reporting AIA continuing education credits, visit our complete guide to AIA credit requirements and course eligibility. Gābl Media is an official AIA continuing education credits provider (CE). Gābl Media is an official AIA For architects seeking official guidance on continuing education requirements, licensure standards, and professional resources, the American Institute of Architects’ official website offers a wealth of authoritative information. If you want to get the most accurate details straight from the horse’s mouth, there’s no better place to start than AIA itself.  

Build Your Brand – Brand Strategy and Identity for Creative Professionals with Jeff Echols

The Power of Staying True to Your Business’s Mission

    WAIT! This content is restricted. Become a Gābl Media Member to get access.    Ready to Learn Without the Paperwork? You’ve got better things to do than fill out forms and upload screenshots. With Gābl Media, you get smarter learning, automatic reporting, and the freedom to focus on what matters most: staying sharp, staying licensed, and staying ahead. → Browse CE Courses→ Join Gābl Media How to Get AIA Continuing Education Credits the Smart Way: Frictionless, On-the-Go With Zero Paperwork   Wondering how to get AIA CE credits quickly and reliably? With Gābl Media, earning continuing education credit is seamless, automatic, and podcast-based — so you can learn while you listen and skip the forms. No paperwork. No follow-ups. Just listen, learn, and let us handle the rest. Most CE platforms feel like punishment. You listen, you quiz, you pass — and then you’re stuck uploading files, filling out forms, and hoping your credits show up where they’re supposed to. At Gābl Media, we eliminated the busywork. Our AIA-approved podcast courses are designed to fit your real life — and our automated tracking system does the rest. Related Topics, Questions and Answers: Need CE credits or guidance on LU|HSW tracking? Get the answers to the most searched continuing education questions for architects and design professionals — and learn how to earn CE credits fast, on the go, and with zero paperwork. Most platforms make you jump through hoops to report your continuing education — but we’ve eliminated all that. With Gābl Media, your AIA credits are automatically tracked and submitted for you, so you can focus on learning, not paperwork. No extra forms, no manual uploads, and no guessing whether your credits went through. Learn exactly how Gābl Media’s AIA credit system simplifies the entire CEU process from start to finish — and why architects across the country are making the switch. Free continuing education for architects. NCARB continuing education.  AIA continuing education. AIA continuing education courses free. Learn what continuing education means for architects. Understand local rules for continuing education credits. Explore how online continuing education works for architects. Find the best place to get online CE credits for architects. Discover the best online CE program for architects. Learn what AIA means in architecture. Understand what AIA certification means. See the benefits of AIA certification. Learn how to become AIA certified. Explore what AIA continuing education is. Understand what AIA continuing education credits are. Learn what an AIA Learning Unit (LU) is. Discover the types of AIA continuing education credits. Find out who can issue AIA continuing education credits. Learn the standards for AIA-approved CE providers. Understand the standards of AIA-approved CE programs. See how to get AIA course credits. Discover where to earn AIA credits. Review the AIA continuing education requirements.   Still have questions about how AIA credits work, what counts toward your license, or how CEUs are tracked and verified? We’ve put together a detailed breakdown that covers everything you need to know. For the most accurate, up-to-date insights on earning and reporting AIA continuing education credits, visit our complete guide to AIA credit requirements and course eligibility. Gābl Media is an official AIA continuing education credits provider (CE). Gābl Media is an official AIA For architects seeking official guidance on continuing education requirements, licensure standards, and professional resources, the American Institute of Architects’ official website offers a wealth of authoritative information. If you want to get the most accurate details straight from the horse’s mouth, there’s no better place to start than AIA itself.  

Build Your Brand – Brand Strategy and Identity for Creative Professionals with Jeff Echols

Combatting Commoditization: What Makes You Different?

Program Description: In this episode of the Build Your Brand podcast, host Jeff Echols talks about how branding can set a company apart in a world where the internet is littered with aggregating sites whose sole purpose is to help customers find the lowest price. To illustrate this point, he shares a story from Barry Chandler, co-founder of Story Forge, about how Southwest Airlines went above and beyond to help a mother whose son had been in a car accident. This act of kindness, driven by compassion and not just profit, sets Southwest apart from other airlines and is an example of how branding can create loyal customers. Echols goes on to explain that if a company looks, sounds, and acts the same as its competitors, it is a commodity, and clients will choose the cheapest option. He discusses the importance of differentiation in branding and how it can create value for a company. This episode is a must-listen for anyone looking to understand the importance of branding and how it can set a company apart from its competitors. Learning Objectives: Identify the importance of brand differentiation in a commoditized market Evaluate the importance of customer feedback in shaping a brand’s reputation Analyze the importance of compassion and value creation in branding for a company. Evaluate the impact of storytelling on brand differentiation and customer loyalty. AIA CES Program ID #: GMG.0006 Approved Type: Elective Approved Credit Hrs: 0.25 LU Program Length: 15:43 Minutes Program Level: Entry Category: Practice Management

Context & Clarity – Small Firm Architect Conversations with Jeff Echols and Katie Kangas

Making Architecture Approachable

    WAIT! This content is restricted. Become a Gābl Media Member to get access.    Ready to Learn Without the Paperwork? You’ve got better things to do than fill out forms and upload screenshots. With Gābl Media, you get smarter learning, automatic reporting, and the freedom to focus on what matters most: staying sharp, staying licensed, and staying ahead. → Browse CE Courses→ Join Gābl Media How to Get AIA Continuing Education Credits the Smart Way: Frictionless, On-the-Go With Zero Paperwork   Wondering how to get AIA CE credits quickly and reliably? With Gābl Media, earning continuing education credit is seamless, automatic, and podcast-based — so you can learn while you listen and skip the forms. No paperwork. No follow-ups. Just listen, learn, and let us handle the rest. Most CE platforms feel like punishment. You listen, you quiz, you pass — and then you’re stuck uploading files, filling out forms, and hoping your credits show up where they’re supposed to. At Gābl Media, we eliminated the busywork. Our AIA-approved podcast courses are designed to fit your real life — and our automated tracking system does the rest. Related Topics, Questions and Answers: Need CE credits or guidance on LU|HSW tracking? Get the answers to the most searched continuing education questions for architects and design professionals — and learn how to earn CE credits fast, on the go, and with zero paperwork. Most platforms make you jump through hoops to report your continuing education — but we’ve eliminated all that. With Gābl Media, your AIA credits are automatically tracked and submitted for you, so you can focus on learning, not paperwork. No extra forms, no manual uploads, and no guessing whether your credits went through. Learn exactly how Gābl Media’s AIA credit system simplifies the entire CEU process from start to finish — and why architects across the country are making the switch. Free continuing education for architects. NCARB continuing education.  AIA continuing education. AIA continuing education courses free. Learn what continuing education means for architects. Understand local rules for continuing education credits. Explore how online continuing education works for architects. Find the best place to get online CE credits for architects. Discover the best online CE program for architects. Learn what AIA means in architecture. Understand what AIA certification means. See the benefits of AIA certification. Learn how to become AIA certified. Explore what AIA continuing education is. Understand what AIA continuing education credits are. Learn what an AIA Learning Unit (LU) is. Discover the types of AIA continuing education credits. Find out who can issue AIA continuing education credits. Learn the standards for AIA-approved CE providers. Understand the standards of AIA-approved CE programs. See how to get AIA course credits. Discover where to earn AIA credits. Review the AIA continuing education requirements.   Still have questions about how AIA credits work, what counts toward your license, or how CEUs are tracked and verified? We’ve put together a detailed breakdown that covers everything you need to know. For the most accurate, up-to-date insights on earning and reporting AIA continuing education credits, visit our complete guide to AIA credit requirements and course eligibility. Gābl Media is an official AIA continuing education credits provider (CE). Gābl Media is an official AIA For architects seeking official guidance on continuing education requirements, licensure standards, and professional resources, the American Institute of Architects’ official website offers a wealth of authoritative information. If you want to get the most accurate details straight from the horse’s mouth, there’s no better place to start than AIA itself.  

Build Your Brand – Brand Strategy and Identity for Creative Professionals with Jeff Echols

Building Brands That Last: Unearthing Emotional Worth & Customer Perception

    WAIT! This content is restricted. Become a Gābl Media Member to get access.    Ready to Learn Without the Paperwork? You’ve got better things to do than fill out forms and upload screenshots. With Gābl Media, you get smarter learning, automatic reporting, and the freedom to focus on what matters most: staying sharp, staying licensed, and staying ahead. → Browse CE Courses→ Join Gābl Media How to Get AIA Continuing Education Credits the Smart Way: Frictionless, On-the-Go With Zero Paperwork   Wondering how to get AIA CE credits quickly and reliably? With Gābl Media, earning continuing education credit is seamless, automatic, and podcast-based — so you can learn while you listen and skip the forms. No paperwork. No follow-ups. Just listen, learn, and let us handle the rest. Most CE platforms feel like punishment. You listen, you quiz, you pass — and then you’re stuck uploading files, filling out forms, and hoping your credits show up where they’re supposed to. At Gābl Media, we eliminated the busywork. Our AIA-approved podcast courses are designed to fit your real life — and our automated tracking system does the rest. Related Topics, Questions and Answers: Need CE credits or guidance on LU|HSW tracking? Get the answers to the most searched continuing education questions for architects and design professionals — and learn how to earn CE credits fast, on the go, and with zero paperwork. Most platforms make you jump through hoops to report your continuing education — but we’ve eliminated all that. With Gābl Media, your AIA credits are automatically tracked and submitted for you, so you can focus on learning, not paperwork. No extra forms, no manual uploads, and no guessing whether your credits went through. Learn exactly how Gābl Media’s AIA credit system simplifies the entire CEU process from start to finish — and why architects across the country are making the switch. Free continuing education for architects. NCARB continuing education.  AIA continuing education. AIA continuing education courses free. Learn what continuing education means for architects. Understand local rules for continuing education credits. Explore how online continuing education works for architects. Find the best place to get online CE credits for architects. Discover the best online CE program for architects. Learn what AIA means in architecture. Understand what AIA certification means. See the benefits of AIA certification. Learn how to become AIA certified. Explore what AIA continuing education is. Understand what AIA continuing education credits are. Learn what an AIA Learning Unit (LU) is. Discover the types of AIA continuing education credits. Find out who can issue AIA continuing education credits. Learn the standards for AIA-approved CE providers. Understand the standards of AIA-approved CE programs. See how to get AIA course credits. Discover where to earn AIA credits. Review the AIA continuing education requirements.   Still have questions about how AIA credits work, what counts toward your license, or how CEUs are tracked and verified? We’ve put together a detailed breakdown that covers everything you need to know. For the most accurate, up-to-date insights on earning and reporting AIA continuing education credits, visit our complete guide to AIA credit requirements and course eligibility. Gābl Media is an official AIA continuing education credits provider (CE). Gābl Media is an official AIA For architects seeking official guidance on continuing education requirements, licensure standards, and professional resources, the American Institute of Architects’ official website offers a wealth of authoritative information. If you want to get the most accurate details straight from the horse’s mouth, there’s no better place to start than AIA itself.  

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