The passion required to overcome the fear and uncertainty of launching a start-up business is a very powerful emotion. It's what takes us from business-owner architect to Entrepreneur Architect. It's what gets us out of bed every morning and keeps us going years later.

Passion for what we do though, will only take us so far. To become a great firm, a truly great business success, we must also have a passion for profit. I know Profit. To some, profit is a dirty word, but the reality is that without profit, your passion for being an architect will very quickly evaporate. It is the passion for profit that allows us to grow our firms and continue to build successful practices.

This week on the Entrepreneur Architect, I will share 5 ways to earn more profit and keep the Passion Profit Cycle alive.

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Referenced in this Episode

The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It by Michael E. Gerber (book)

The Winner Effect: The Neuroscience of Success and Failure by Ian H. Robertson (book)

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